
Supporting business leaders to be fearless in
their decisions so they can grow & scale their
business AND make more money!
If you’re someone who wants to spend less time in the machinations of your business, less late nights chained to your desk and less time worrying about money and instead, spend more time doing what you love, more time looking at the future of your business, more time seeing your family and more time growing and scaling your business to commercial success, then we absolutely need to chat.
I am known for my ability to get straight into the heart of what matters and get shit done. I see potential and opportunities in people, projects and business and am fearless in going after them. I am often the permission slip to be bold and courageous where others shy away and I’m honest, direct and bring a no BS attitude. My breadth and depth of experience enables me to work efficiently and effectively and I thrive on doing the impossible, so no job is too much of a challenge!
And what really counts? I get RESULTS!
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I believe that the key to success is built around an open, collaborative and ultimately fun way of working together. Therefore my approach is tailored and personalised to you and your needs to ensure we land on a set of outcomes that brings results and transformative change for you. I work to my simple five-step process which allows us to establish and deliver on the outcomes, outputs, success and value on return from working together.
As a quick background, I have over 25 years of incredible experience working for legendary businesses that include Emap Media UK across their radio, magazines and TV businesses, EMI & Universal Music Australia and creative agencies that include; King Content, Edge and Connecting Plots as well as setting up my own coaching business in 2017.
This has provided me with a unique breadth of experience that spans the disciplines of leadership, coaching, commercial, account/project management, media, music, entertainment, partnerships, content, brand & integrated comms. The benefit to you is that I can turn my hand to pretty much anything, quickly get into the heart of what you need & crack on with solving it on time, on budget and to the outcome set.
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Hello! I’m Andie – a results driven, get shit done woman with a big dose of high energy and confidence and a serving of a straight up, smart, can make anything possible attitude and of course, Founder of The Roar Truth.
My mission is to support you to be fearless in your decisions so you can grow & scale your business AND make more money! Sounds good right?
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Originally from the north of England, I made the move to Australia about 13 years ago, with a burning desire to dream big and make it happen; to do more and be more than I ever thought was possible. I have spent over 30 years working my way up the corporate ladder, creating a successful career that has allowed me to grow, learn and manage some fantastic teams. I’ve done the hard yards and been a part of some amazing experiences working across a diverse range of industries, from media to music, entertainment, partnerships, content and agencies. I am proud of what I have achieved, knowing that my career has led me to where I am, and given me an invaluable skill set to now step into running my own business so I can have the freedom to do what I love; work with epic humans on the most amazing projects and deliver work that impacts people and culture.
I have over 25 years of incredible experience working for legendary businesses that include Emap Media UK across their radio, magazines and TV businesses, EMI & Universal Music Australia, King Content, Edge and Connecting Plots as well as setting up my own coaching business, The Roar Truth in 2017.
This has provided me with a unique breadth of experience that spans the disciplines of leadership, coaching, commercial, account/project management, media, music, entertainment, partnerships, content, brand & integrated comms. This means, I can turn my hand to pretty much anything, quickly get into the heart of what you need & crack on with solving it on time, on budget and to the outcome set.
On a personal level, I bring the sunshine and find a solution for everything. And if I don’t know the answer, because who knows everything right? I know someone that will. I believe that the key to success is built around an open, collaborative, non-judgemental, and fun way of working together and I love nothing more than seeing others succeed and thrive.
Work with me and watch me get the job done efficiently and effectively, without fuss, whilst mobilising your people so you can focus on the business of doing what you love, running your business!
When I’m not in deep working with clients, you’ll most probably find me in my favourite place in mother nature’s medicine, the ocean. And if you can’t find me there, try me at F45, running by the water, relaxing on the beach or attempting not to fall over on my new wheels – old skool roller skates! Or maybe, just maybe in a nice cocktail bar somewhere – mine’s a vodka martini please!
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